Keyword Research – Do it First!

Now that you have a better idea about what you would like to write about, next thing is to determine how to write best so the search engines can spot  you and publicize you across the globe.

One of the best ways to do that is to have done some keyword research BEFORE starting on the article. Here are some reasons why.

1. It is best to have the primary keywords and keyword phrases within the domain name, title and subtitle of every page of the website.

By determining the main set of keywords ahead of time, you actually ensure that you maximize this asset and get your readers right from the web address. A lot of times, it is not possible to keep changing your urls. Therefore, the first step in any online work is to get the right kinds of URLs ahead of time.

2. It enables you to write naturally and include the keywords inside the text.

The key to good SEO is not merely the inclusion of proper keywords in strategic locations; it also is to incorporate them NATURALLY into the text and titles of the website. Google might not be human, but it would know if you randomly add a whole lot of keywords in an attempt to gain higher rankings. Also, content that isn’t pleasing to the human eye would result in you losing your visitors quickly. Remember the ultimate aim is to get your readers to come and stay at your site and benefit from your content. Google is just a means to this end and one should always remember that.

I know keyword research can take some time and get taxing, but it truly reaps a lot of benefits in future. So for the long run, go ahead and get that keyword research done first.

So where do you start with keyword research? There are many websites where you could start. One famous one is Google Keyword Tool. More about that on the next post.

For now take a look at this nice book on Keyword Research. Click on the book to find out more and see if this would be a useful resource to have you started on a successful keyword research.

Why Fresh Wonders?

I mentioned Fresh Wonders being the best thing that happened to me over at Squidoo.. So now I shall start telling you why that is...

Fresh Wonders is a great community that Michelle Willows at Squidoo introduced me to. Initially it started with a Fresh Squid and Nail that niche contests. Then I started to get to know the people in this lovely group and also find more tips and resources on how to excel in Squidoo.

Wow!! I realized that there was so much more to writing an article than just writing an article.Am I not making sense? Well my point is, an article is worth being written online only if READERS actually get to see them online!

The Internet indeed is a vast "open space" that connects the different parts of the world together, regardless of time and location. But it is also the place where many people have the same type of content as you and in order for anyone to see these articles, they must shine out in the search engine. They must stare into the faces of your target audience and not get lost in the ocean.

Prior to joining and getting seriously involved in Squidoo, I did know about keyword research, search engine friendliness etc. But never did I know it was this crucial and this doable without spending 1000s of dollars on some internet marketing program.

Also Fresh Wonders has very very nice people who always make you feel at home and always offer great suggestions to improve your lenses without making you feel afraid to ask. Their comments are always constructive and certainly help you to improve your lens and get them to higher heights. They never make you feel bad. I have made some dear friends from all around the world. Just sitting on my couch!

Fresh Wonders is also a great resource ground for great tips and resources on how to nail the niche, do proper keyword research and how to make your articles (lenses) more search engine friendly!

I am certainly going to be sharing some of the tips that I learned along the way and you can see how Fresh Wonders has made me the writer that I am today!