Showing posts with label effective wriitng online. Show all posts
Showing posts with label effective wriitng online. Show all posts

Tuesday, August 3, 2010

Keyword Research – Do it First!

Now that you have a better idea about what you would like to write about, next thing is to determine how to write best so the search engines can spot  you and publicize you across the globe.

One of the best ways to do that is to have done some keyword research BEFORE starting on the article. Here are some reasons why.

1. It is best to have the primary keywords and keyword phrases within the domain name, title and subtitle of every page of the website.

By determining the main set of keywords ahead of time, you actually ensure that you maximize this asset and get your readers right from the web address. A lot of times, it is not possible to keep changing your urls. Therefore, the first step in any online work is to get the right kinds of URLs ahead of time.

2. It enables you to write naturally and include the keywords inside the text.

The key to good SEO is not merely the inclusion of proper keywords in strategic locations; it also is to incorporate them NATURALLY into the text and titles of the website. Google might not be human, but it would know if you randomly add a whole lot of keywords in an attempt to gain higher rankings. Also, content that isn’t pleasing to the human eye would result in you losing your visitors quickly. Remember the ultimate aim is to get your readers to come and stay at your site and benefit from your content. Google is just a means to this end and one should always remember that.

I know keyword research can take some time and get taxing, but it truly reaps a lot of benefits in future. So for the long run, go ahead and get that keyword research done first.

So where do you start with keyword research? There are many websites where you could start. One famous one is Google Keyword Tool. More about that on the next post.

For now take a look at this nice book on Keyword Research. Click on the book to find out more and see if this would be a useful resource to have you started on a successful keyword research.

successful-keyword-research

Monday, June 28, 2010

Is there Such a Thing As A Too Tight Niche

Muppets' Kermit the Frog Disney printNow that is food for thoughts. At least it was for me, when Fresh Wonders gave me suggestions to create tighter lenses based on my photography one, I thought I would handle travel locations.Which naturally could be broken down to (well in my case) locations in Irvine California. Parks especially as that was the time when I used to go to a park every weekend (with a 2 yr old who wanted to do nothing but run in the park like a free bird). So I figured this should be tight enough. So I did one on Irvine Parks.


Not only did I think it was tight enough, but I was afraid it was too tight. I thought to myself, "Now who would come searching for information on Irvine Parks?" Is that going too narrow...should I say Irvine tourist spots.. and not just talk about parks? So I ran this query by the forum group at Fresh Wonders.

Not only did they say that this isnt too tight, but they also helped me narrow it down further. 1 lens per park. For starters..That was what they said.. WOAH! 1 article just on 1 PARK. What could I possibly write about? So I gave it some thought. Observed very carefully and then wrote these lenses

Irvine Regional Park
Heritage Park

Now, believe this or not, this could be broken down further to create a whole new set of articles. Whilst I didn't do all of them, I did do one.

From Irvine Regional Park, I went ahead and created one on the Orange County Zoo.

Talk about the perfect cure to the writer's block. Now you would probably just have too much to write about!

Image By Muppets' Kermit the Frog Disney by disney

I suppose on a nice note, I shall end this post with an opportunity to share. In the linky below, feel free to leave any travel articles (from any website) that you have written and wouldn't mind sharing. Please also do remember to check out some links already on the linky while leaving yours behind.
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